mycause & Mamamia talk Changing how we tackle domestic violence

This week womens’ rights advocates called for an overhaul of the way the Government deals with domestic violence to stop the rising number of women being killed.

Last week, marked the 34th death of an Australian woman to be killed by her partner, or former partner, this year.

No matter who is to blame, or who should take responsibility for fixing this issue, I think everyone can agree that domestic violence has reached epidemic proportions in Australia, and whatever the solution may be – it MUST be addressed.

A couple of month’s back my team at mycause.com.au were discussing what we should feature in our Mother’s Day campaign this year. It was at this point we were speaking to the CEO of one of our charity partners, Impact For Women, who said that a few years back she became really overwhelmed at Mother’s Day as she saw the endless advertising campaigns of smiling mothers and their children.

Read the article | See the campaign